Before any talk of rankings and keywords, there is a simpler and more important question: does Google even see your pages? Crawling and indexing are the gateway your pages pass through into search results, and if that gateway is closed, all your effort in content and design goes to waste. Many Jordanian sites suffer silently from pages that do not appear in Google without their owners ever realising why. At Spiderlap we open that gateway and keep it clear.
How does Google discover your site?
Google sends a program called the spider or crawler that moves between web pages through links. When it reaches your site, it reads the content and follows internal links to discover new pages. This process is crawling. Google then decides which pages deserve to be stored in its vast index, and this is indexing. A page that is not indexed simply does not exist for anyone searching.
Where does the process usually break down?
| Problem | What it causes | How we fix it |
|---|---|---|
| Block in the robots file | Prevents the crawler reaching it | Review and correct block rules |
| Accidental noindex tag | Prevents indexing | Remove the tag from important pages |
| Duplicate content | Google ignores the copies | Consolidate copies and set the original |
| Weak internal links | Pages hard to discover | Improve the internal structure |
| Orphan pages with no links | The crawler never reaches them | Link them within the site |
A crawling and indexing checklist
- Important pages are not blocked in the robots file
- No noindex tag sits on pages you want to appear
- The number of indexed pages is close to your actual page count
- No orphan pages exist without internal links reaching them
- The coverage report in Search Console is free of critical errors
- New pages are indexed within a reasonable period
How we work at Spiderlap
We start by comparing your actual page count to the number indexed in Google, since the gap between them reveals the size of the problem. Then we dive into the coverage report inside Search Console to identify which page was excluded and why: was it blocked? treated as a duplicate? rejected for weak quality? Each case has a different fix we apply precisely, then we request re-indexing of important pages to speed their return.
Crawling and indexing are the beating heart of
The direct impact
Fixing crawling and indexing problems can return pages that were completely missing to search results within days, one of the fastest wins technical SEO achieves. The return of these pages means the return of traffic you were losing without knowing, and direct support for your site in
Let us make sure Google sees your site
If you publish good content but it does not appear in search, the problem is most likely in crawling or indexing. Contact Spiderlap through our contact page so we can audit your site's indexing status and return your missing pages to Google's results.